Take a free 5-minute self-assessment and walk away with a readiness score, a benchmark against teams like yours, and your top three next steps — no fluff, no sales pitch.
Most marketing teams have strong instincts about AI — but instincts aren't a strategy. The AI Adoption Scorecard turns gut feelings into a clear, actionable picture of where your team stands and what to do next.
Your Readiness Score
A single, easy-to-interpret score across four dimensions: skills, tooling, governance, and workflows. Know exactly where you're strong and where you're leaving performance on the table.
A Benchmark Against Typical Teams
See how your score compares to marketing teams at a similar stage of AI adoption. Understand whether you're ahead of the curve, right on track, or have ground to make up — with context that makes the data meaningful.
Your Top Three Next Steps
No generic recommendations. Based on your answers, you'll receive a tailored starting point — the three highest-leverage actions your team can take right now to accelerate AI adoption.
Free Assessment
Take the AI Adoption Scorecard
Answer 8 quick questions about your team's current state across the four dimensions that matter most for AI adoption. There are no right or wrong answers — just honest ones. The more accurate your responses, the more useful your results.
01
Skills & Literacy
How fluent is your team with AI concepts and tools today?
02
Tooling & Infrastructure
What AI-powered platforms or tools is your team currently using?
03
Governance & Guidelines
Does your organization have clear policies around AI use, data, and ethics?
04
Workflows & Integration
How deeply is AI embedded in your day-to-day marketing processes?
Get Your Results Instantly
Enter your email below to unlock your personalized readiness score, benchmark data, and top three next steps. Results are delivered immediately — no waiting, no sales call required.
We respect your privacy. Your information is never sold or shared.
Why It Matters
You Can't Improve Adoption You Don't Measure
Most marketing teams approach AI adoption the same way they once approached social media — reactively, inconsistently, and without a clear baseline. The result is uneven adoption, wasted tool spend, and teams that are skeptical rather than empowered.
A readiness assessment changes that. When you understand where your gaps actually are — not where you assume they are — you can prioritize with confidence, build internal alignment, and make the case for the resources you need.
The Numbers
The State of AI in Marketing
AI adoption in marketing is accelerating — but readiness is lagging. Teams that take a structured approach to adoption consistently outperform those that don't.
73%
of marketing teams
say they want to use AI more but don't know where to start
2.5x
more likely
to see ROI when AI adoption is planned vs. ad hoc
5 min
is all it takes
to complete the scorecard and get actionable clarity
What the Scorecard Measures
The AI Adoption Scorecard evaluates your team across four dimensions that determine real-world AI success. Each dimension contributes to your overall readiness score.
How It Works
From Zero to Clarity in Three Steps
The scorecard is designed to be fast, focused, and immediately useful. No lengthy questionnaires. No abstract frameworks. Just honest questions and honest answers that produce results you can act on today.
1
Answer 8 Questions
Respond to targeted questions about skills, tools, governance, and workflows. Takes under 5 minutes.
2
Get Your Score
Receive an instant readiness score plus a benchmark comparison against teams at a similar stage.
3
Take Action
Review your top three tailored next steps and start building your AI adoption roadmap with confidence.
Next Step
Ready to Go Deeper? Book a Working Session
Your scorecard results are a powerful starting point — but some teams want more than a roadmap. They want a partner to help them build it. If that's you, Integrate AI offers a focused Working Session to turn your scorecard insights into a concrete, prioritized AI adoption plan.
In a single 60-minute session, you'll work directly with an AI adoption strategist to review your results, pressure-test your priorities, and leave with a clear 90-day action plan tailored to your team's specific context, constraints, and goals.
Walk through your scorecard results with an expert who can help you understand the nuances behind your score — and what's driving your biggest gaps.
Priority Alignment
Map your highest-leverage opportunities to your team's actual goals, budget, and capacity. No cookie-cutter plans — every recommendation is built around your reality.
90-Day Action Plan
Leave with a concrete, sequenced plan your team can execute immediately — including quick wins that build momentum and longer-term initiatives that drive lasting change.
Internal Buy-In Strategy
Get guidance on how to present your AI adoption plan internally, secure stakeholder support, and align leadership around a shared vision for the team's AI future.
Start with Clarity. Build with Confidence.
The AI Adoption Scorecard is free, takes five minutes, and gives your team the clear-eyed baseline it needs to move forward — without the guesswork.
"The scorecard gave us a shared language around AI readiness that we didn't have before. It changed how we prioritized our entire Q3 roadmap." — VP of Marketing, B2B SaaS company